Week 3: Ads and Campaign in E-commerce Ads and Campaign in E-commerce INTRODUCTION Do you want to deepen your knowledge of digital marketing principles and practices with an emphasis on e-commerce? Coursera’s Google Digital Marketing & E-Commerce Professional Certificate should therefore help you to learn how to create effective advertisements and campaigns, optimize marketing strategies, … Read more
Week 2: Analyze Trends for an Online Store Analyze Trends for an Online Store INTRODUCTION The Coursera Google Digital Marketing & E-commerce Professional Certificate offers a wonderful foundation to the entire world of digital marketing and e-commerce. Students will analyze trends for an online store and learn how to reach customers using methods like advertisement … Read more
Week 2: Learn About Online Stores LEARN ABOUT ONLINE STORES INTRODUCTION Google Digital Marketing & E-commerce Professional Certificate by Coursera is the full package for an overview about online stores, including Shopify. This course is featured to let the learners know how to create and design an online store as well as how to be … Read more
Week 4: Share Metrics and Insights with Stakeholders Share Metrics and Insights with Stakeholders INTRODUCTION The Google Digital Marketing and E-commerce Professional Certificate Program offered by Coursera is meant to teach students to work together with stakeholders. Through this course, you will learn to anticipate the needs of stakeholders, explain the progress and results of … Read more
Week 1: Introduction to Satisfaction Guaranteed: Develop Customer Loyalty Online Introduction to Satisfaction Guaranteed: Develop Customer Loyalty Online INTRODUCTION It is intended to introduce learners to the significant aspect of customer loyalty in e-commerce through this course out of Coursera Introduction to Satisfaction Guaranteed: Develop Customer Loyalty Online. This course contains different strategies to make … Read more
Week 4: Engage Customers with an Online Store Engage Customers with an Online Store INTRODUCTION In this holistic endeavor, participants are assimilated into the substantial realm of detection and incident response in the cybersecurity environment. Since cybersecurity analysts play the most important role in the workplace, the course elaborates on the methods and strategies involved … Read more
Week 3: Measure the Success of Marketing Campaigns MEASURE THE SUCCESS OF MARKETING CAMPAIGNS INTRODUCTION Do you want to learn how to evaluate and optimize marketing campaigns at Coursera? This course offers training in the Google Digital Marketing & E-commerce Professional Certificate for that. It covers critical factors in the identification of ROI and ROAS … Read more
Week 2: Use Metrics from Google Analytics and Google Ads Use Metrics from Google Analytics and Google Ads INTRODUCTION To collect data using Google’s global site tag (gtag.js) and integrate with other services like Google Analytics and Google Ads, perform the following: Proper Installation of gtag.js: Make proper gtag.js addition to your web pages. Integrating … Read more
Week 1: Introduction to Attract and Engage Customers with Digital Marketing Introduction to Attract and Engage Customers with Digital Marketing INTRODUCTION All the aforementioned one’s background was right until October 2023. This course by Coursera is a part of the Google Digital Marketing & E-commerce Professional Certificate program titled as Introduction to Attract and Engage … Read more
Week 4: Measure Performance Success Measure Performance Success INTRODUCTION Performance marketing is rapidly becoming significant in the digital world. Digital Marketing & E-commerce Professional Certificate from google via coursera is a complete guide to performance marketing and equips someone with tools to measure performance. The certificate has eight courses covering subjects like Google Ads, Google … Read more